Multi-platinum hard rock titans GODSMACK today (Wednesday, April 8) have released the video for their new hit single "Unforgettable" from their latest smash album WHEN LEGENDS RISE (BMG).
With music programs continuing to be at risk in schools across the country, it was important for the band--Sully Erna [vocals, guitar], Tony Rombola [guitar], Robbie Merrill [bass] and Shannon Larkin [drums]--to make a video about the power of music to uplift lives. They invited 400+ aspiring musicians from all over New England to join them at the SNHU Arena in Manchester, NH for the shoot.
The "Unforgettable" video (directed by Noah Berlow) culminates a two-year process where the band involved students, starting with the recording of the song when 20 students joined them in the studio to provide vocals on the chorus. These same students were also invited to perform the song live onstage with GODSMACK at their show in Gilford, NH on August 22, 2018 at the Bank of New Hampshire Pavilion. Earlier this year, the band returned to the Gilbert H. Hood Middle School and enlisted students to rehearse with them the day before the shoot to prepare them for the filming. As part of the band's visit, SULLY talked to the students about his life--the challenges, blending in, how music saved him--and encouraged the young musicians to continue to pursue their dreams.
You can check out the video for UNFORGETTABLE below.
GODSMACK - UNFORGETTABLE
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